Wednesday, September 16, 2009

Borders(R) Increases Teacher Discount to 30% During Educator Appreciation Week at Borders and Waldenbooks Stores Nationwide Sept. 29 Through Oct. 7

/PRNewswire/ -- A great 30% discount, networking opportunities, activities, giveaways and fun for the whole family -- this and much more await educators during Educator Appreciation Week, Sept. 29 through Oct. 7 at nearly all Borders stores as well as select Waldenbooks stores nationwide. During this special week, Borders will honor current and retired teachers, librarians, licensed homeschoolers, school administrators and daycare facilitators with 30% off the list price of nearly everything in stores including books, teaching resources and materials, music, movies, educational toys and games, gifts and stationery and even Seattle's Best Coffee cafe products. To take advantage of the 30% discount, educators need only present proof of educators status, which can be a paystub or an identification card with a current date. (Homeschoolers must present their homeschool certification.) Borders recently increased its everyday classroom discount to 25% off classroom purchases, but the special 30% discount during Educator Appreciation Week can be applied toward classroom purchases as well as items for personal enjoyment.

Educator Appreciation Week - Highlights

Educator Appreciation Week will officially kick off Tuesday, Sept. 29 with a "Teacher Town Hall" reception at 7 p.m. in virtually all Borders stores and select Waldenbooks stores nationwide. During the reception, educators will be encouraged to share their inspirations, challenges, and triumphs - whatever is on their minds - with other educators in an open and sharing atmosphere. The Borders' Kids' Specialists will be on hand to make product recommendations and answer questions about the retailer's new expanded Kids Department, which includes hundreds of educational toys and games, and Borders' new "Teaching Zones," which feature educational workbooks, curriculum development books, inspirational narratives and many non-book items. Attendees can enjoy various giveaways throughout the evening including bookmarks and posters.

The marquee event of Educator Appreciation Week will take place Friday, Oct. 2 at 6 p.m. when the retailer will host a "Wild Rumpus Teacher Celebration," themed after the book -- and upcoming feature film --"Where the Wild Things Are." Educators are encouraged to bring their whole families to this event for an evening of fun including arts and crafts and storytelling activities for the kids as well as giveaways, a raffle of the "Where the Wild Things Are" movie poster -- and of course, the opportunity to shop and get a 30% discount on Borders' huge selection of books, music, movies, toys and games as well as other items for the whole family.

Everyday Classroom Discount

While enjoying Educator Appreciation Week, educators are encouraged to sign up for the free Borders Classroom Discount Card, which provides an everyday 25% discount off the list price of all books, music CDs, toys and games, and 10% off DVDs for classroom use. In addition, for the first time, educators can now combine their classroom purchase discount with their free Borders Rewards membership and earn $5 in "Borders Bucks" for every $150 in annual qualifying purchases as well as valuable discounts and offers.

Daily Inspiration

Borders has created an online resource trove at dedicated to meeting the professional needs of educators. The site is rich with expert recommendations for classroom materials for all stages of learning and development as well as enriching features, such as the Teaching Zone Video Channel where educators can garner a daily dose of heartwarming inspiration from such bestselling authors as Pat Conroy and Kate DiCamillo, who talk about the importance of learning and the critical roles teachers played in their lives. The site also includes "postcards to inspire," touching e-messages that can be quickly and easily sent to special teachers -- just because.

In addition, Borders has also created the "Borders Teaching Zone" Facebook page where educators can muse about the latest developments in the world of education, learn about hot new and upcoming titles and get the lowdown on upcoming events at Borders.

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