Local NASCAR fans drove Southern Crescent Habitat for Humanity to a $4,235 donation from Lowe’s this weekend during the Kobalt 500 race. Simulating the work done during construction of a Habitat house, fans pounded nails into boards at The Team Lowe’s Fan Experience, scoring a $1 per-nail donation for construction of a local Habitat home.
“It’s great to involve NASCAR fans in the work of Habitat,” said Cara Welch, Chief Development Officer for Southern Crescent Habitat for Humanity. “We had a wonderful experience working with the Team Lowe’s Fan Experience. Our volunteers really enjoyed the interaction, and fans at the race were more than generous about swinging a hammer for our cause. The event had the additional impact of spreading awareness of our affiliate and our mission. We are extremely grateful to Lowe’s for the opportunity and the partnership. It is also very special to have worked at Atlanta Motor Speedway, as this donation will assist in building a Habitat home in Hampton this summer.”
The Habitat activity at Team Lowe’s Fan Experience is a new component in the national partnership between Lowe’s and Habitat. Building on its 60-year history of home improvement and community involvement, Lowe’s joined forces with Habitat for Humanity International to impact communities across the country. Approaching $20 million in contributions over the past four years, Lowe’s is the underwriter of Habitat’s Women Build program. As active participants in a variety of Habitat projects from coast to coast, hundreds of Lowe’s volunteers offer their time and expertise to help Habitat homeowners build their dreams each year.
About Southern Crescent Habitat for Humanity
Southern Crescent Habitat for Humanity is only one of 2,300 local affiliates around the world. Our service area includes Henry, Clayton and Fayette Counties. We build quality, affordable homes for families who seek our assistance to better the quality of their lives through hard work and determination. Our families are selected by the affiliate based upon a thorough evaluation of need and ability to pay, and they are required to participate in the construction process as part of the “sweat equity” required of all homeowners prior to receipt of their home. Habitat homeowners do pay for their homes, instilling a sense of pride and accomplishment that has proven to translate into successful homeownership; however they do so on the basis of a zero interest mortgage at approximately one-half of the actual value of the home. We maintain both that mortgage and what we call a “silent second mortgage”. The silent second is not paid by the homeowner, but does become due and payable if the homeowner attempts to sell their Habitat home during the course of their ownership. Our homeowner mortgage payments go into a recycling fund that allows us to continue building within the community.
About Lowe’s Lowe’s is a proud supporter of Habitat for Humanity International, American Red Cross, United Way of America, and the Home Safety Council, in addition to numerous non-profit organizations and programs that help communities across the country. In 2007, Lowe’s and the Lowe’s Charitable and Educational Foundation together contributed more than $25 million to support community and education projects in the United States and Canada. Lowe’s also encourages volunteerism through the Lowe’s Heroes program, a company-wide employee volunteer initiative. Lowe’s is a FORTUNE® 50 company with fiscal year 2006 sales of $46.9 billion and has more than 1,525 stores in the United States and Canada. For more information, visit Lowes.com/community.
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